Issue Sheet
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City of Smyrna Issue Sheet File Number: AGR2026-022 A Max Bacon City Hall 2800 King Street Smyrna, GA 30080 Agenda Date: 6/1/2026 In Control: City Council File Type: Agreement Agenda Section: Formal Business Department: Administration Agenda Title: Authorization to enter into an agreement with INCISIVE (2275 Marietta Blvd NW, #346, Atlanta, GA 30318) for a 1 Year Strategic Communication Agreement in the amount of $102,000 to be paid from General Fund and authorize the Mayor to sign and execute all related documents. Citywide ISSUE AND BACKGROUND: The City of Smyrna is seeking to enhance and strengthen its communications, marketing, branding, and public engagement efforts through the engagement of INCISIVE, a strategic communications, marketing, brand, and public affairs agency. INCISIVE will provide comprehensive communications support services to assist the City in delivering timely, accurate, and engaging information to residents, businesses, stakeholders, and the media. The scope of services includes: - Strategic communications counsel - Content planning and development - Media relations support - Social media and newsletter support - Development and production of the City’s “Look Ahead” publication - Crisis communications and reputation management support The partnership is intended to improve the City’s overall communication strategy, strengthen community engagement, support transparency initiatives, and provide professional guidance during both routine and high-profile communications matters. RECOMMENDATION / REQUESTED ACTION: Administration recommends authorization to enter into an agreement with INCISIVE (2275 Marietta Blvd NW, #346, Atlanta, GA 30318) for a 1 Year Strategic Communication Agreement in the amount of $102,000 to be paid from General Fund and authorize the Mayor to sign and execute all related documents.