FY2027 adopted budget book — official finance index

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• Cohost marketing events with regional partners to tout Smyrna’s investment and business 
opportunities. 
• Implement and manage Shop Smyrna gift card program. 
• Review the City’s incentive package to ensure alignment with economic development goals. 
• Maintain and increase networking with economic development partners.  
• Continue with economic development training and education. 
• Coordinate film permit process for the City. 
• Assist Community Development Department in implementation of annexation efforts. 
• Consistent communication with all stakeholders via e-newsletters, meetings, LinkedIn. 
 
Performance Measures  
 
• New business licenses issued (non-home occupation licenses). 
• Increase in the non-residential tax base. 
• New jobs created or retained. 
• New businesses attracted and existing businesses retained and/or expanded. 
• Property representative meetings. 
• Broker contacts made. 
• Business retention visits completed. 
• E-newsletter sends and average opens. 
• Special studies or initiatives begun and/or completed. 
• Key infrastructure projects funded and/or implemented. 
• Networking events attended. 
• Continuing education courses attended and certifications earned. 
 
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