Committee of the Whole Meeting - A. MAX BACON CITY HALL, HR TRAINING ROOM — Minutes
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February 27, 2025 6:00 PM City of Smyrna Mayor and Council Meeting 2800 King Street SE Human Resources Training Room Page 4 of 10 • Ribbon cuttings provide community awareness Shop Smyrna Gift Card • Digital gift card that works at participating Smyrna businesses • Free to participating businesses; the care purchased pays a fee to cover processing costs ($1.00 per card and 5% of the total value of the gift amount) • Benefits: - Promotes our locally-owned Smyrna businesses - Opportunity for community to support local • Program statistics: - 51% of cardholders shop at a business they’ve never been to before - Cardholders spend 30% more than their card balance Next Steps • Once initial merchants register, they will be listed on website as a participating business • Launch awareness campaign to the public (March) • Seeking possible sponsorship for a BOGO event • Businesses can apply to be part of out local network that accepts the Sop Smyrna card • Ongoing marketing of the program Engaging Existing Businesses 1911 Biscuits & Burgers Amana Academy Ascend Behavior ATL Bike Shed Bad Daddy’s Burger Bar Bolivar Coffee Burger Crush Cafe Lucia Cayce Foods Inc. Cenveo Cornerstone Kitchen and Bath Crown Bakeries DPR Construction Econis Labs LLC FullScope Sports Gameday Mens Health Good Dog Veterinary Grateful Bread Company Heely Brown Survey Associates LLC Kenny’s Pies Lasership Lavender & Cotton Los Bravos McEntyre’s Bakery Minnie Lee Studios Newk’s Eatery Old South Bar-B-Q Powerful Pepper Company Reformation Brewing Roots Therapy Ruby’s Sourdough Pizza Smyrna Coffee Smyrna Dentist Office