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• Bring new aquatics facility at Tolleson Park online and develop operational goals and
objectives for this facility to ensure that its addition to our program/facility offerings is
efficient and sustainable.
Performance Measures
• Operational Success of River Line Splash Pad
o Successfully launch the splash pad with clear operational guidelines.
o Monitor attendance and community usage to measure success.
o Maintain efficient operations within budgetary constraints.
o Ensure high standards of safety, maintenance, and visitor satisfaction.
• Expand Adult Sports League Options & Improve Marketing
o Introduce and evaluate new adult sports leagues based on community interest.
o Increase participation in existing leagues through targeted marketing efforts.
o Enhance promotional strategies to improve awareness and engagement.
o Focus on participant retention and returning team registrations.
• Expand Adult Pickleball League & Facility Growth
o Develop additional divisions or league formats to accommodate different skill
levels.
o Increase overall participation in the league through expanded offerings.
o Assess facility needs and explore options for court expansion.
o Maximize facility utilization while maintaining a high-quality participant
experience.
• Growth of Mountain Bike Clinics & Outdoor Recreation
o Expand program offerings to include a variety of outdoor recreation activities.
o Increase participation and engagement in mountain bike clinics.
o Develop partnerships with local organizations to enhance programming.
o Monitor and promote trail usage to encourage outdoor recreation.
• Operational Success of Tolleson Park Aquatics Facility
o Successfully launch the pool with clear operational guidelines.
o Monitor attendance and community usage to measure success.
o Maintain efficient operations within budgetary constraints.
o Ensure high standards of safety, maintenance, and visitor satisfaction.
o Develop and implement programs to utilize the new facility to its maximum
potential.
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